Lululemon Is Launching Sneakers And We Have Never Wanted To Exercise More
Shut up and take our money!
Yogis around the world are vinyassa-ing in celebration of their favourite brand expanding into footwear.
Yes that's right, lululemon athletica has announced its entrance into the competitive world of runners putting themselves up against heavyweights like Nike and Adidas.
CEO Calvin McDonald made the announcement at the company's annual analyst day and revealed they have been working on a shoe line with Athletic Propulsion Labs.
“We tested and we learned a lot on footwear and what we learned is: The [customer] resonates with us selling footwear.
"We believe we’ve identified an opportunity that will be unique to us and unique within the marketplace."
That's all the information we have so far so don't @ us for not giving you any pics or prices. But here's a cute GIF of puppies to calm your frustration:
ENOUGH WORDS! RELAX YOUR EYEBALLS WITH THIS VIDEO
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